Marketing and travel runs through my veins

Born to travel

I moved around an awful lot as a kid. My parents have had 17 homes to date, including in Singapore, Tehran, Scotland and the USA!

You see, my Dad was in the Army Air Corps and then was a commercial helicopter pilot flying to the North Sea oil rigs before becoming an airline pilot.

So I think growing up all this moving around to fresh places gave me the travel bug from a young age, and I’ve always wanted to work in travel.

For me, travel connects people…

Not just in the literal sense, but travelling gives us time to reconnect with those nearest and dearest to us, meet new people, discover new things, but most importantly, to refresh and awaken our weary work-fuelled minds!

So looking back, I guess I was always destined to work for some major global travel brands during my 16-year corporate career. That is, before I jumped ship…

Ade and I always had dreams of going travelling, so in 2004 we jacked in our safe corporate jobs and rented out our much loved first home, not knowing what we would do on our return.

On a grey, cold January day with heavy snow falling across Europe, we set off for our 6 month RTW adventure.

Yeah it felt scary to leave the security of our lives behind, but it was a life-changing experience. The best experience EVER!

And it was on that RTW trip, that we stayed in our first treehouse and that would put our lives on a whole new unexpected path…..

Over the next 10 years, we set about finding the ideal UK location to build our very own treehouse for guests to enjoy

In August 2016, with a little bit of help from the BBC’s Escape to the Country TV show, we found our ‘spot’ on the top of a hill looking down the Wye Valley, where England bumps into Wales.

Three years later, in 2019, we started building our dream space and just 8 months later, we were ready to open – just in time for the pandemic to close us down (on and off!) for the next 2 years 😥 Like for many of you, it was a devastating time.

However, thanks to 30 years of marketing experience and some fabulous PR and partnerships, some 2.5 years on, we are thriving and pretty much fully booked well into the summer of 2023.

And so GET FULLY BOOKED was born…

After leaving my corporate life behind, for a while I wasn’t sure if I even wanted to stay in marketing, but a short break made me realise that I loved it still – just not in the uber-political and backstabbing corporate environment any more! 

I like to make marketing easy. 

I am a “Get it Done” sort of gal!

Marketing isn’t a dark art. Many try to make it that way and charge accordingly!

I’m sure you’ve heard the phrase, “Give a man a fish, and you feed him one meal. Teach him to fish, and he can feed himself for many meals.” Well, that’s exactly where my passion lies. I want to help more ambitious holiday and hospitality business owners like me.

It lights me up being able to show business owners like you, that it’s something you can do yourself AND, with the right marketing know-how and confidence, you can actually have fun doing it too!

It’s working with inspiring holiday and hospitality businesses like yours – seeing them flourish and enjoy marketing – that gets me up every morning!

Sarah Orchard | Chartered Marketer & Fellow of the CIM


My passion is helping fellow holiday and hospitality businesses move from being invisible online to fully booked with direct bookings!

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Expert marketing advice | Get fully Booked with Sarah Orchard

As featured

Marketing Expert Speaker at The Book Direct Show 2021 - Sarah Orchard
Marketing Expert Speaker at The Book Direct Show 2021 - Sarah Orchard
Expert Marketing Speaker - The Direct Booking Success Summit 2022 - Sarah Orchard
Expert Marketing Speaker - The Direct Booking Success Summit 2022 - Sarah Orchard

“Real ‘aha’ moments!”

“Sarah’s marketing blueprint really gave me food for thought. I’ve been running two successful holiday cottages and I’ve just launched two luxury glamping cabins. I’d say I have a good grasp of my marketing but this course gave me a fresh look at what I have been doing and I had some real ‘aha’ moments. It was fun to work through – Sarah makes it really easy to follow and clear to do. Thank you. I can’t wait to put what I have learned into place and be less reliant on Airbnb in the future!”

Lorraine – The Roost Luxury Glamping